TO CELEBRATE THE LAUNCH OF MERIT’S GREAT SKIN DOUBLE CLEANSE IN LOS ANGELES, WE TRANSFORMED FRANCIS GALLERY ON MELROSE AVENUE INTO AN INTIMATE BRAND EXPERIENCE. INSPIRED BY THE BRAND’S MINIMAL AND EFFORTLESS ETHOS, THE SPACE BECAME A GALLERY OF FRAMED CAMPAIGN IMAGERY PAIRED WITH A CURATED ACTIVATION JOURNEY, WHICH INCLUDES A CUSTOM FLOWER BOOTH, TONIC BAR, SUBTLE BRAND TOUCHPOINTS AND PLENTY OF PHOTO-WORTHY MOMENTS.