IN THE SUMMER OF 2023, A MONTH-LONG POPUP FOR CHRISTIAN LOUBOUTIN TOOK PLACE AT THE CORNER SHOP IN SELFRIDGES. THE COLLABORATION WITH CHIN CHIN ICE CREAM RESULTED IN THREE EXCLUSIVE ICE CREAM FLAVOURS. GUESTS INDULGED IN DELIGHTFUL CANAPÉS AND DRINKS, SERVED ON TRAY-SHAPED LIFE RINGS, ALONG WITH A UNIQUE SELTZER POURED FROM A CUSTOM BOTTLE. A PRESS BREAKFAST FOR LOUBOUTIN WAS ALSO HOSTED, FEATURING CUSTOM SAND TRAYS AND BREAKFAST TREATS, INCLUDING EXCLUSIVE RED CROISSANTS CRAFTED WITH THE EXPERTISE OF PASTRY HEROES, CRISS CROSS CROISSANTS.